Manufacturer of top quality connectors and cables for electrical and electronic markets throughout Europe.

Why they approached us

Having seen PR successfully carried out by its parent company on Germany, Lumberg wanted to repeat this success in the UK.

What we did for them

In Press carried out a proactive press relations campaign, mainly promoting Lumberg’s products. Press releases were distributed and editorial features targeted. In Press also designed a new and innovative company brochure, incorporating product information.

Business benefits

Lumberg was regularly seen in the pages of the electronics and electrical press thus raising its profile and gaining valuable sales enquiries.

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