Borolabs

Borolabs is a specialist in laboratory temperature control and monitoring. Client for 10 years.

Why they approached us

Borolabs needed an agency that knew the scientific market and could differentiate its products from those sold for consumer use.

What we did for them

In Press carried out a proactive PR campaign to raise the company’s profile and launch new products into the marketplace. Currently we are running a project to launch a new concept for refrigeration in doctor’s surgeries.

Business benefits

Borolabs has seen their profile raised throughout the media targeted at practice managers and nurses. The new concept has been well received and enquiries for the new fridges have resulted in orders.

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