Technical Public Relations (PR) for Test and Measurement equipment, Engineering, Scientific Instrumentation, and Manufacturing Businesses
Magnet Sales and Service Ltd Magnet Sales and Service Ltd chose In Press to design and implement a new website that would result in more visitors to their site and ultimately more customers. The new site is now up and running at www.magnetsales.co.uk and Magnet Sales has received their first order for 1,000,000 magnets. Make [...]
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Hitachi High Technologies attended the EMAG Show at Leeds University in August. The key to Hitachi’s success was preparation. From a PR point of view, we planned well in advance to ensure that we targeted all the exhibition previews including the organisers’ newsletters and websites, made sure we had press packs in the press room [...]
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In Press Can Help with New Service The result for you will be a focussed, themed weblog that is well-written and ideally set up for indexing by the search engines. It’ll lead to a high profile within your niche as you effectively communicate with your clients and prospects in a an informative manner. You’ll establish [...]
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Recently, we have put two clients in touch one of whom successfully sells into a market place our other client is looking for an introduction into. Conversely, there is an opportunity for sales. How fantastic is that ? All through the In Press connection. And its not only confined to technical and industrial companies and [...]
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In Press kept in close contact with the head of Meech International in China and translated releases have been distributed and published in Chinese journals. A database of Chinese magazines was constantly kept updated at In Press’s head office and releases distributed on a regular basis.
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In Press has been working with Jekyll Electronic Technology for past 7 years and since its acquisition by Lamerholm in 2004, management at Lamerholm has been impressed with the level of coverage gained for Jekyll products. In Press used a planned and structured press relations campaign to promote Lamerholm’s ShockLog and ShockWatch products. The results [...]
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At In Press, we actively encourage our clients to make the most of large contract wins and case histories, where we talk about how we have helped particular companies solve their problems. Editors are very receptive to case histories, particularly where we can name the customers and include quotations. It also helps promote technical expertise [...]
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It’s been a busy time at In Press since the beginning of the year. Chris Bose, Head of Internet Services has been invited to speak at many prestigious conferences both in the UK and abroad. He is fast becoming a recognised authority in the field of search engine marketing. As well as talking at business [...]
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Promoting products or services by email can be a powerful and flexible form of direct marketing. You can communicate your messages quickly and cheaply. You can also tailor your message to specific types of customer. The e-mail newsletter features links through to specific pages on your web site and offers an unsubscribe facility. The trackable [...]
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It is with great pleasure that In Press can announce one of its longest standing clients Lloyd Instruments will be continuing to use In Press for its press relations activity throughout this year. In Press has successfully carried out a variety of PR activities for Lloyd over many years, introducing new techniques for coverage including [...]
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